Modern Windows in the community
One could say that Modern Windows as a company has always supported and promoted family and community.
Dan Agius, President of Modern Windows has provided a direction for the staff at Modern that supports community involvement that reflects and includes children and family.
"Many of our employees have young families. In our dedication to giving back to the community we recently joined in partnership with the Success by 6 Initiative which we immediately identified as an initiative that suits the values that we share as a company on Vancouver Island. Success By 6 is working with communities to raise awareness about the importance of the early years and recognizes the value of getting children on the right path early in their development."
Early on in the advertising and marketing campaign for Modern Windows – the company and the design team at Better Mousetrap Marketing incorporated into the overall marketing and branding, the company's focus on children and family. Dan's daughter Elle was the 'model' used in an ad campaign that was awarded recognition by 'A' Channel in Nanaimo. The 'A'wards is an internal event to celebrate A channel's creative team. The station designated 13 categories with nominees in each with the winners being announced on the evening news. In the category "Things that make you go Awww" - Modern's commercial spot featuring Elle was up for the award and won. The commercial spots are also submitted for National and Provincial awards.
About Success By 6
Success By 6® is an early childhood development initiative dedicated to providing all children with a good start in life. It helps to ensure that children ages 0 to 6 develop the emotional, social, cognitive and physical skills they need as they enter school.
Success By 6 builds and enhances community through engaging citizens in early childhood development, and funding programs that strengthen services for young children and their families. Funded programs include literacy, nutrition, children's play, parenting and family skills development.
Prevention-focused, research-informed and community-based, Success By 6 envisions a community where all children are valued, respected, nurtured, loved and given the opportunity to develop to their full potential as creative, caring, competent and responsible adults.
Principles of the Success by 6 Program
Vision:
- Every child in BC experiences healthy development
Overall Mission:
- To jointly advance Early Childhood Development (ECD) in British Columbia
- To build the capacity of parents and communities throughout British Columbia so that children 0-6 can be:
- Healthy
- Safe and secure
- Socially engaged and responsible
- Successful learners
Guiding Principles:
- Community-driven
- Inclusive and diverse
- Collaborative
- Sustainable
Yard Sales - Fundraising Initiative
Modern, in conjunction with Success by 6, launched it’s Yard Sales Series as a means to assist with the raising of dollars to go to the initiative. 3 Yard sales later (Powell River, Duncan and Courtenay) we managed to raise just over $2000 for our first year for this event. With over 20 tables at each event for this year we hope to add more vendors on and draw more attention to this annual event in the hopes of raising twice as much next year.
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Above: Our first of the Yard Sale Series being hosted in Powell River, BC (Headquarters). Below: One of our owners (Gary) "assisting" with the sale of one of the larger items for sale at our PR Sale.
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